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Under Armour is an American athletic clothing and accessories company founded in 1996 by Kevin Plank. Its headquarters are located in Baltimore, Maryland, and it is known for its high-quality performance wear.

History

When Kevin Plank founded Under Armour, he was a former University of Maryland football player who was frustrated with the cotton-based shirts that he and his teammates wore during games. He sought to create a new type of moisture-wicking shirt that would keep athletes cool and dry during intense workouts.

Plank created a prototype of his shirt and began selling it out of his car to local college teams and eventually to NFL teams. The company grew quickly and expanded into other types of athletic wear, including shoes, shorts, and leggings.

Products

Under Armour offers a wide range of products for men, women, and children, including:

Performance shirts, pants, and shorts
Running shoes
Basketball shoes
Training shoes
Accessories, such as hats, bags, and gloves

The company is known for its high-quality materials and innovative technologies, such as its Moisture Transport System, which wicks sweat away from the body, and its Charged Cushioning technology, which provides energy return and impact absorption during workouts.

Sponsorships

Under Armour is also known for its partnerships with professional and collegiate sports teams, as well as individual athletes. Some of its most notable sponsorships include:

NBA superstar Stephen Curry
NFL quarterback Tom Brady
Tennis player Sloane Stephens
MLB team the Baltimore Orioles
NCAA teams such as Notre Dame and UCLA

Under Armour has also been a sponsor of the USA Gymnastics team since 2013.

Under Armour is a leading brand in the athletic wear industry, known for its high-quality materials, innovative technologies, and partnerships with professional and collegiate sports teams. Whether you’re a professional athlete or a weekend warrior, Under Armour products can help you perform at your best.