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If you have a smartphone, you must have come across a QR code at some point. QR codes have become increasingly popular in recent years and are essentially squares that contain black and white patterns that can be scanned using a smartphone camera. This article will give you a comprehensive guide to QR codes, how they work, and their various uses.
What is a QR Code?
A QR code is similar to a barcode, but it can contain much more information. QR stands for ‘Quick Response,’ and these codes were first developed in 1994 by a Japanese company called Denso Wave.
QR codes are two-dimensional and can be scanned using a smartphone camera, a QR code scanner app, or specialized QR readers. Once scanned, the code can take you to a webpage, a video, a coupon, a contact information page, or a specific app or function on your phone.
How Does a QR Code Work?
The QR code stores information in a matrix pattern similar to how a barcode works. The difference is that a barcode is a one-dimensional code that can only hold a limited amount of text or numeric information. In comparison, a QR code can store up to 4,296 alphanumeric characters.
When you scan a QR code, your smartphone camera takes a picture of the code and translates the patterns into an understandable format. The phone then displays the information stored in the code in a readable format.
What Are the Uses of QR Codes?
The versatility and widespread use of smartphones have made QR codes a necessity in our daily lives. Some of the most common uses of QR codes include:
- Adding contact information to a phone using a QR code
- Redirecting users to a website or specific landing page
- Tracking and tracing products through the supply chain using a QR code
- Sharing information about a business or product using a QR code
- Providing virtual tours using QR codes
- Facilitating a mobile payment using QR codes
QR codes are a modern, versatile marketing tool that can benefit businesses of all sizes. They provide a simple and convenient way to disseminate information to a wide audience. Understanding what a QR code is, how it works, and its various uses is essential in our fast-paced digital world.