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Baskin Robbins is a global chain of ice cream specialty shops that was founded in 1945 by Burt Baskin and Irv Robbins in Glendale, California. The brand has now become the largest chain of ice cream specialty shops in the world with more than 8,000 locations in 50 countries.
Baskin Robbins has a unique logo, ’31’, which represents the brand’s idea of having a unique flavor of ice cream for every day of the month. The brand is famous for inventing innovative flavors of ice cream, such as Jamoca Almond Fudge, Mint Chocolate Chip, and Pralines n’ Cream. The brand has more than 1,300 unique flavor combinations, which are sold worldwide.
The brand offers a wide range of ice cream products such as shakes, cakes, sundaes, and waffle cones. The brand’s ice cream cakes are very popular and can be customized for any occasion, including birthdays, anniversaries, and weddings. The brand’s famous “Polar Pizza” is a new product that is becoming very popular, which is an ice cream pizza that is available in various flavors.
Baskin Robbins also offers healthy options like “Bright Choices” for health-conscious customers who want to enjoy desserts without compromising their diet. These “Bright Choices” are approved by the “Healthy Dining Finder” program, which is a database that provides health-related information on menu items in restaurants.
The brand has a great online presence and offers an app that allows users to order ice cream and track loyalty rewards. The app also offers exclusive deals and discounts to its users.
Baskin Robbins is a brand that has stood the test of time and has managed to remain relevant with its innovative ice cream flavors and products. The brand continues to expand its reach globally to ensure that everyone can enjoy its delicious ice cream products.